How Long to Read Marketing in the 21st Century [4 volumes]

How Long Does it Take to Read Marketing in the 21st Century [4 volumes]?

It takes the average reader 19 hours and 18 minutes to read Marketing in the 21st Century [4 volumes] by Bruce D. Keillor

Assuming a reading speed of 250 words per minute. Learn more

Description

Marketing is the crucial connection between company and customer; no enterprise can expect to succeed without a substantial investment in its marketing efforts. Not surprisingly, marketing is one of the core areas of study in the hundreds of business schools and MBA programs around the world, and a vital department of virtually every business. This dynamic set showcases the most current trends, issues, ideas, and practices in marketing, especially as the field evolves in the context of globalization and advances in technology. From branding to public relations, e-tailing to customer-retention strategies, overseas expansion to promoting sports products, Marketing in the 21st Century covers the full spectrum of marketing-related issues, in their business and cultural contexts. Written by leading academic thinkers and business practitioners, the four volumes highlight emerging and innovative practices, illustrated through examples from around the world. Volume 1, New World Marketing, provides insights and tools for conducting business internationally, with emphasis on market research, market entry, and distribution strategies, and coverage of emerging markets, including China, India, and Eastern Europe. Volume 2, Interactive and Multi-Channel Marketing, explores the impact of new technologies on acquiring and retaining customers, including discussion of direct and interactive marketing techniques, customer data analysis, and ethics in marketing. Volume 3, Company and Customer Relations, deals with such issues as reputation and trust building, relationship marketing, sales management, and customer privacy. Volume 4, Integrated Marketing Communication, covers consumer demographics, multi-media communication strategies, and micromarketing. Collectively, these volumes represent the state of the art in the field. They are an essential resource for anyone studying, teaching, researching, or practicing the art and science of marketing.

How long is Marketing in the 21st Century [4 volumes]?

Marketing in the 21st Century [4 volumes] by Bruce D. Keillor is 1,127 pages long, and a total of 289,639 words.

This makes it 380% the length of the average book. It also has 354% more words than the average book.

How Long Does it Take to Read Marketing in the 21st Century [4 volumes] Aloud?

The average oral reading speed is 183 words per minute. This means it takes 26 hours and 22 minutes to read Marketing in the 21st Century [4 volumes] aloud.

What Reading Level is Marketing in the 21st Century [4 volumes]?

Marketing in the 21st Century [4 volumes] is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Marketing in the 21st Century [4 volumes]?

Marketing in the 21st Century [4 volumes] by Bruce D. Keillor is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Marketing in the 21st Century [4 volumes] by Bruce D. Keillor on Amazon click the button below.