How Long to Read Marketing Management

How Long Does it Take to Read Marketing Management?

It takes the average reader 7 hours and 51 minutes to read Marketing Management by Alain Jolibert

Assuming a reading speed of 250 words per minute. Learn more

Description

Marketing Management challenges the traditional view of marketing as a function, considering it instead as a series of processes pervading the entire organization and involving most personnel as part-time marketers. The authors argue that every company or institution must manage four main processes: strategic positioning, market intelligence, value creation and value generation. Adopting a global approach, the book focuses on value creation and introduces students to the tools of the marketing mix in a process oriented manner. New to this edition: - New coverage of technology applications and...

How long is Marketing Management?

Marketing Management by Alain Jolibert is 464 pages long, and a total of 117,856 words.

This makes it 157% the length of the average book. It also has 144% more words than the average book.

How Long Does it Take to Read Marketing Management Aloud?

The average oral reading speed is 183 words per minute. This means it takes 10 hours and 44 minutes to read Marketing Management aloud.

What Reading Level is Marketing Management?

Marketing Management is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Marketing Management?

Marketing Management by Alain Jolibert is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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