How Long to Read Marketing Management

How Long Does it Take to Read Marketing Management?

It takes the average reader 11 hours and 38 minutes to read Marketing Management by Kenneth E. Clow

Assuming a reading speed of 250 words per minute. Learn more

Description

This concise new text covers all the traditional topics of the course, and also contemporary subjects such as data warehousing, Web site management, and CRM — all areas of work that students will encounter in their future marketing careers. Unique to this text is its customer orientation, reflected in its content, but also in the way that the authors organize the material through the sequence of customer acquisition, interactions, and retention. Each chapter includes topical mini-cases such as the launch of the iPhone, e-Harmony.com, and Southwest Airlines. In addition, there are eight full cases in the back of the book, together with a helpful student guide to analyzing a case.

How long is Marketing Management?

Marketing Management by Kenneth E. Clow is 685 pages long, and a total of 174,675 words.

This makes it 231% the length of the average book. It also has 213% more words than the average book.

How Long Does it Take to Read Marketing Management Aloud?

The average oral reading speed is 183 words per minute. This means it takes 15 hours and 54 minutes to read Marketing Management aloud.

What Reading Level is Marketing Management?

Marketing Management is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Marketing Management?

Marketing Management by Kenneth E. Clow is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Marketing Management by Kenneth E. Clow on Amazon click the button below.