It takes the average reader 6 hours and 4 minutes to read Marketing Michelin by Stephen L. Harp
Assuming a reading speed of 250 words per minute. Learn more
Harp uses the familiar figure of Bibendum and the promotional campaigns designed around him to analyze the cultural assumptions of "belle-epoque" France, including representations of gender, race and class. He also considers Michelin's efforts to promote automobile tourism in France and Europe through its famous "Red Guide" (first introduced in 1900), noting that, in the aftermath of World War I, the company sold tour guides to the battlefields of the Western Front and favourably positioned France's participation in the war as purely defensive and unavoidable. Throughout this period, the...
Marketing Michelin by Stephen L. Harp is 356 pages long, and a total of 91,136 words.
This makes it 120% the length of the average book. It also has 111% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 8 hours and 18 minutes to read Marketing Michelin aloud.
Marketing Michelin is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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