How Long to Read Marketing Research

How Long Does it Take to Read Marketing Research?

It takes the average reader 6 hours and 45 minutes to read Marketing Research by Alan Wilson

Assuming a reading speed of 250 words per minute. Learn more

Description

This core textbook provides students with a concise and user-friendly overview of the marketing research process, taking a refreshingly non-technical approach. The goal of this focused text is to equip students with the skills needed to interpret and implement the outcomes of such research to effectuate meaningful change. Keeping digital data and internet research at its heart, Marketing Research details the main stages of the research process, covering both quantitative and qualitative methods and offers a plethora of case studies and examples. Now in its fourth edition, this popular and accessible textbook is ideal for use on marketing research courses at diploma, undergraduate, postgraduate and MBA levels. This book has also been written to support The Market Research Society's Diploma Module: The Principles of Market & Social Research. New to this Edition: - Expanded coverage of qualitative analysis, now with its own dedicated chapter - Fresh material on hot topics such as big data analytics, social media listening and data visualization - Updated content on online surveys, online group discussions and online samples, as well as data protection legislation - Added 'Industry Viewpoint' features setting out the latest thinking from practitioners on important topics - New author video introductions to each chapter and 'Careers in Marketing Research' video suite featuring the advice and experiences of a range of practitioners around the world - New opening cases featuring well-known, international organizations Accompanying online resources for this title can be found at bloomsburyonlineresources.com/marketing-research-4e. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.

How long is Marketing Research?

Marketing Research by Alan Wilson is 402 pages long, and a total of 101,304 words.

This makes it 136% the length of the average book. It also has 124% more words than the average book.

How Long Does it Take to Read Marketing Research Aloud?

The average oral reading speed is 183 words per minute. This means it takes 9 hours and 13 minutes to read Marketing Research aloud.

What Reading Level is Marketing Research?

Marketing Research is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Marketing Research?

Marketing Research by Alan Wilson is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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