It takes the average reader 5 hours and 46 minutes to read Media Management by Jan Wicks, LeBlanc
Assuming a reading speed of 250 words per minute. Learn more
Media Management: A Casebook Approach provides a detailed look at each of the major areas of responsibility that fall to the managers of media organizations, such as leadership, motivation, planning, marketing, and strategic management. Retaining its core content and case study approach, this third edition draws upon the latest organizational and management research to guide students in the development of their managerial skills. It provides media-based cases that give students the opportunity to develop their critical thinking and problem-solving skills. Updates in this edition include: *research and examples to reflect the current state of the industry; *material on convergence, new media, and international aspects, as well as their influences on leadership and planning; *information and research on new media, the Internet, and their future implications for media managers; *technology and online resource sections; and *examples and information on data used by advertisers and media organizations. This textbook also offers new material on the structure of the Internet, new media, and converged and international media organizations. It is intended for advanced undergraduates and graduate students in media management courses.
Media Management by Jan Wicks, LeBlanc is 337 pages long, and a total of 86,609 words.
This makes it 114% the length of the average book. It also has 106% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 7 hours and 53 minutes to read Media Management aloud.
Media Management is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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