It takes the average reader 3 hours and 34 minutes to read Positioning the Brand by Rik Riezebos
Assuming a reading speed of 250 words per minute. Learn more
Positioning is hot. Not only in the realm of consumer goods manufacturers, but also for other companies, institutions, governments and even individual persons. An explosion of good quality products on the market and targeted media and advertising campaigns has led to an increasing interest from organizations as to how to strategically position their brand. Up to now, only a few books on positioning were published. Positioning the Brand picks up the gauntlet with an approach based on two fundamental choices: Firstly, the book was written from the perspective of the brand manager, and has...
Positioning the Brand by Rik Riezebos is 208 pages long, and a total of 53,664 words.
This makes it 70% the length of the average book. It also has 66% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 4 hours and 53 minutes to read Positioning the Brand aloud.
Positioning the Brand is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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