How Long to Read Principles of Advertising & IMC

By Tom Duncan

How Long Does it Take to Read Principles of Advertising & IMC?

It takes the average reader 13 hours and 6 minutes to read Principles of Advertising & IMC by Tom Duncan

Assuming a reading speed of 250 words per minute. Learn more

Description

Principles of Advertising and IMC, 2/e by Tom Duncan explains the principles and practices of advertising and the other marketing communication functions within an integrated context complete with an integrated planning process. Duncan's text presents the new ways companies communicate with business-savvy customers. It also shows how and why top management demands accountability of how advertising and promotion dollars are spent. Principles of Advertising and IMC provides students with a basic understanding of all the major marketing communication functions, the major media alternatives, and...

How long is Principles of Advertising & IMC?

Principles of Advertising & IMC by Tom Duncan is 774 pages long, and a total of 196,596 words.

This makes it 261% the length of the average book. It also has 240% more words than the average book.

How Long Does it Take to Read Principles of Advertising & IMC Aloud?

The average oral reading speed is 183 words per minute. This means it takes 17 hours and 54 minutes to read Principles of Advertising & IMC aloud.

What Reading Level is Principles of Advertising & IMC?

Principles of Advertising & IMC is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Principles of Advertising & IMC?

Principles of Advertising & IMC by Tom Duncan is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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