How Long to Read Principles of Marketing Engineering, 2nd Edition

How Long Does it Take to Read Principles of Marketing Engineering, 2nd Edition?

It takes the average reader 4 hours and 26 minutes to read Principles of Marketing Engineering, 2nd Edition by Gary L. Lilien

Assuming a reading speed of 250 words per minute. Learn more

Description

The 21st century business environment demands more analysis and rigor in marketing decision making. Increasingly, marketing decision making resembles design engineering-putting together concepts, data, analyses, and simulations to learn about the marketplace and to design effective marketing plans. While many view traditional marketing as art and some view it as science, the new marketing increasingly looks like engineering (that is, combining art and science to solve specific problems). Marketing Engineering is the systematic approach to harness data and knowledge to drive effective...

How long is Principles of Marketing Engineering, 2nd Edition?

Principles of Marketing Engineering, 2nd Edition by Gary L. Lilien is 263 pages long, and a total of 66,539 words.

This makes it 89% the length of the average book. It also has 81% more words than the average book.

How Long Does it Take to Read Principles of Marketing Engineering, 2nd Edition Aloud?

The average oral reading speed is 183 words per minute. This means it takes 6 hours and 3 minutes to read Principles of Marketing Engineering, 2nd Edition aloud.

What Reading Level is Principles of Marketing Engineering, 2nd Edition?

Principles of Marketing Engineering, 2nd Edition is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Principles of Marketing Engineering, 2nd Edition?

Principles of Marketing Engineering, 2nd Edition by Gary L. Lilien is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Principles of Marketing Engineering, 2nd Edition by Gary L. Lilien on Amazon click the button below.