How Long to Read Recruiting Effects of Army Advertising

By James N. Dertouzos

How Long Does it Take to Read Recruiting Effects of Army Advertising?

It takes the average reader and 40 minutes to read Recruiting Effects of Army Advertising by James N. Dertouzos

Assuming a reading speed of 250 words per minute. Learn more

Description

This report analyzes the effects of Army advertising on recruiting. It uses an econometric analysis of information describing advertising patterns for the three-year period from 1981 to 1984. A model that controls for economic conditions, local area characteristics, the magnitude and direction of recruiter effort, and levels of other recruiting resources permits identification of the independent effects of different advertising purchases on the short-run supply of high-quality enlistments in the Army. The results show that, in general, advertising expenditures in a given month have a significant and immediate effect on the number of high-quality enlistments in the Army. Moreover, the advertising increases enlistments for as long as six months. The effects imply that the Army's national and local advertising programs compare favorably with other recruiting tools in terms of cost per high-quality enlistee.

How long is Recruiting Effects of Army Advertising?

Recruiting Effects of Army Advertising by James N. Dertouzos is 40 pages long, and a total of 10,000 words.

This makes it 13% the length of the average book. It also has 12% more words than the average book.

How Long Does it Take to Read Recruiting Effects of Army Advertising Aloud?

The average oral reading speed is 183 words per minute. This means it takes and 54 minutes to read Recruiting Effects of Army Advertising aloud.

What Reading Level is Recruiting Effects of Army Advertising?

Recruiting Effects of Army Advertising is suitable for students ages 8 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Recruiting Effects of Army Advertising?

Recruiting Effects of Army Advertising by James N. Dertouzos is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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