How Long to Read Reimagining Business History

How Long Does it Take to Read Reimagining Business History?

It takes the average reader 4 hours and 38 minutes to read Reimagining Business History by Philip Scranton

Assuming a reading speed of 250 words per minute. Learn more

Description

A vigorous call for rethinking the field of business history. Business history needs a shake-up, Philip Scranton and Patrick Fridenson argue, as many businesses go global and cultural contexts become critical. Reimagining Business History prods practitioners to take new approaches to entrepreneurial intentions, company scale, corporate strategies, local infrastructure, employee well-being, use of resources, and long-term environmental consequences. During the past half century, the history of American business became an unusually active and rewarding field of scholarship, partly because of the primacy of postwar American capital, at home and abroad, and the rise of a consumer culture but also because of the theoretical originality of Alfred D. Chandler. In a field long given over to banal company histories and biographies of tycoons, Chandler took the subject seriously enough to ask about the large patterns and causes of corporate success. Chandler and his students found the richest material for theorizing about the course of business history in large companies and their institutional structures and cultures. Meantime, Scranton and others found smaller firms, those specializing in batch work as opposed to mass-produced goods, far closer to the norm and more telling. Scranton and Fridenson believe that the time has come for a sweeping rethinking of the field, its materials, and the kinds of questions its practitioners should be asking. How can this field develop in an age of global markets, growing information technology, and diminishing resources? A transnational collaboration between two senior scholars, Reimagining Business History offers direction in forty-four short, pithy essays.

How long is Reimagining Business History?

Reimagining Business History by Philip Scranton is 274 pages long, and a total of 69,596 words.

This makes it 92% the length of the average book. It also has 85% more words than the average book.

How Long Does it Take to Read Reimagining Business History Aloud?

The average oral reading speed is 183 words per minute. This means it takes 6 hours and 20 minutes to read Reimagining Business History aloud.

What Reading Level is Reimagining Business History?

Reimagining Business History is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Reimagining Business History?

Reimagining Business History by Philip Scranton is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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