It takes the average reader 9 hours and 12 minutes to read Satisfaction: A Behavioral Perspective on the Consumer by Richard L. Oliver
Assuming a reading speed of 250 words per minute. Learn more
Designed for advanced MBA and doctoral courses in Consumer Behavior and Customer Satisfaction, this is the definitive text on the meaning, causes, and consequences of customer satisfaction. It covers every psychological aspect of satisfaction formation, and the contents are applicable to all consumables - product or service.Author Richard L. Oliver traces the history of consumer satisfaction from its earliest roots, and brings together the very latest thinking on the consequences of satisfying (or not satisfying) a firm's customers. He describes today's best practices in business, and...
Satisfaction: A Behavioral Perspective on the Consumer by Richard L. Oliver is 544 pages long, and a total of 138,176 words.
This makes it 184% the length of the average book. It also has 169% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 12 hours and 35 minutes to read Satisfaction: A Behavioral Perspective on the Consumer aloud.
Satisfaction: A Behavioral Perspective on the Consumer is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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