How Long to Read Selling IT

By Sandip Mukhopadhyay

How Long Does it Take to Read Selling IT?

It takes the average reader 3 hours and 51 minutes to read Selling IT by Sandip Mukhopadhyay

Assuming a reading speed of 250 words per minute. Learn more

Description

Information technology (IT) is an essential core of the economy today. Corporations and governments worldwide rely on it to drive their core strategy and develop and execute business models. Amounting to over 3.7 trillion US dollars of worldwide spending, the growing significance of the IT industry in the global economy is now well established. Hence, it is crucial to understand the marketplace within which it exists, and this book presents a systematic analysis of the processes, techniques, and methods involved in IT sales and marketing. In Selling IT, the book: Integrates a large IT provider’s selling process with the enterprise user’s IT buying process to highlight the nuances of selling, marketing, and developing IT solutions that create value for customers Discusses various key concepts such as value-based IT selling, business case for IT acquisition, vendor evaluation and management, account and customer relationship management, customer segmentation, and techniques for customer acquisition and retention Analyses the challenges and opportunities involved in selling digital IT and examines the evolution of jobs and careers based on the changed IT landscape Includes lesson plans, case studies, and chapter-wise practice questions to support teaching and learning The book boasts a robust theoretical foundation supported by a clear exposition of concepts and management theories. It will be of benefit to professionals using organisation-mandated selling processes. Young executives with a technology background looking for a sales and marketing career in the IT industry can also effectively use this book. It will also be an essential read for scholars and researchers in B2B marketing, IT consulting, technology sales, and digital transformation.

How long is Selling IT?

Selling IT by Sandip Mukhopadhyay is 231 pages long, and a total of 57,981 words.

This makes it 78% the length of the average book. It also has 71% more words than the average book.

How Long Does it Take to Read Selling IT Aloud?

The average oral reading speed is 183 words per minute. This means it takes 5 hours and 16 minutes to read Selling IT aloud.

What Reading Level is Selling IT?

Selling IT is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Selling IT?

Selling IT by Sandip Mukhopadhyay is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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