How Long to Read Services Marketing
By Christo Boshoff
How Long Does it Take to Read Services Marketing?
It takes the average reader 6 hours and 20 minutes to read Services Marketing by Christo Boshoff
Assuming a reading speed of 250 words per minute. Learn more
Description
As the primary focus of the global economy has moved from agriculture to manufacturing to services-dominated economies, the realisation that we are all in services has finally dawned. Services marketing has developed, as a result, and is now a well-established sub-discipline of marketing, with its own theories and body of knowledge. This volume deals with the unique difficulties of marketing what is essentially an intangible entity and focuses on the most contemporary debates, research and managerial demands in this particular, but very challenging, business domain. The text covers issues of importance to all service marketers, including: Service Quality; Customer Expectations & Perceptions; Creating Value for the Customer; Service Architecture; Pricing Imperatives; Demand Management; Building Customer Relationships & Loyalty; Integrated Service Marketing Communications; Service Recovery Strategies.
How long is Services Marketing?
Services Marketing by Christo Boshoff is 380 pages long, and a total of 95,000 words.
This makes it 128% the length of the average book. It also has 116% more words than the average book.
How Long Does it Take to Read Services Marketing Aloud?
The average oral reading speed is 183 words per minute. This means it takes 8 hours and 39 minutes to read Services Marketing aloud.
What Reading Level is Services Marketing?
Services Marketing is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
Where Can I Buy Services Marketing?
Services Marketing by Christo Boshoff is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.
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