It takes the average reader 1 hour and 45 minutes to read Social Marketing by Michael T. Ewing
Assuming a reading speed of 250 words per minute. Learn more
Harness commercial marketing techniques to spark social change! American Express, Avon, BMW, Kellogg’s, Liz Claiborne, McDonald’s, Reebok, and other corporations have embraced social and cause-related marketing as a way to connect with their customers. This vital book examines the “how and why” as well as the causes and effects of this fast-growing trend in marketing. Social Marketing brings you: an overview of recent global developments in social marketing a study comparing the effectiveness of a CRM program with that of “ambush” advertising a case study of Hungersite.com that investigates motivations for donating time, money, and other resources to charities a wary look at the “darker side” of globalization and liberalization and more!
Social Marketing by Michael T. Ewing is 104 pages long, and a total of 26,416 words.
This makes it 35% the length of the average book. It also has 32% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 2 hours and 24 minutes to read Social Marketing aloud.
Social Marketing is suitable for students ages 10 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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