It takes the average reader 2 hours and 39 minutes to read Soft-soaping India by K. Moti Gokulsing
Assuming a reading speed of 250 words per minute. Learn more
At least one third of India's billion inhabitants regularly watch Indian soap operas, which have displaced popular cinema as the prime entertainment genre. And in the Indian diaspora on every Continent, Indian soap operas are a feature of life -- a source of pleasure, discussion and shared identity. This book characterizes the forms of these soap operas and relates how they have evolved. It explores how they have contributed to shaping the identity of modern India. Initially developed by the national telecast service, Doordoshan, specifically to convey messages about women's role, contraception and other family issues. Doordoshan also engaged viewers with serializations of the two great epics, the Ramayana and the Mahabarata. But with the onset of cable TV, soap operas became primarily entertainment driven and progressively more sensational. The book traces the impact of these different strands of soap operas and considers their impact on India's dominant concerns: the search for national unity, identity, the changing role of women, and the ideology of consumerism. "Soft Soaping India" is the first book to study Indian televised soap operas in all its forms and will be essential reading for students of the media and sociologists interested in India and its diaspora. It will also be relevant to Women's Studies.
Soft-soaping India by K. Moti Gokulsing is 156 pages long, and a total of 39,936 words.
This makes it 53% the length of the average book. It also has 49% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 3 hours and 38 minutes to read Soft-soaping India aloud.
Soft-soaping India is suitable for students ages 10 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
Soft-soaping India by K. Moti Gokulsing is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.
To buy Soft-soaping India by K. Moti Gokulsing on Amazon click the button below.
Buy Soft-soaping India on Amazon