How Long to Read Spending Advertising Money in the Digital Age

How Long Does it Take to Read Spending Advertising Money in the Digital Age?

It takes the average reader 5 hours and 44 minutes to read Spending Advertising Money in the Digital Age by Hamish Pringle

Assuming a reading speed of 250 words per minute. Learn more

Description

Seismic changes are occurring in the world of advertising due to the inexorable rise of new technologies and the way consumers are using new media. These changes in behaviour are challenging accepted ways of using the media to build brands. Based on data from the IPA Effectiveness Awards databank and from IPA TouchPoints, the world's first customer-centric media habits survey, plus research from Nielsen and Millward Brown, the authors propose a new model, 'F.A.I.P.A', for media and communications planning. This model describes how to select the right media channel to promote a brand from the...

How long is Spending Advertising Money in the Digital Age?

Spending Advertising Money in the Digital Age by Hamish Pringle is 336 pages long, and a total of 86,016 words.

This makes it 113% the length of the average book. It also has 105% more words than the average book.

How Long Does it Take to Read Spending Advertising Money in the Digital Age Aloud?

The average oral reading speed is 183 words per minute. This means it takes 7 hours and 50 minutes to read Spending Advertising Money in the Digital Age aloud.

What Reading Level is Spending Advertising Money in the Digital Age?

Spending Advertising Money in the Digital Age is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Spending Advertising Money in the Digital Age?

Spending Advertising Money in the Digital Age by Hamish Pringle is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Spending Advertising Money in the Digital Age by Hamish Pringle on Amazon click the button below.