How Long to Read Strategic Marketing Management

By Richard M. S. Wilson

How Long Does it Take to Read Strategic Marketing Management?

It takes the average reader 10 hours to read Strategic Marketing Management by Richard M. S. Wilson

Assuming a reading speed of 250 words per minute. Learn more

Description

Where are we now? Where do we want to be? How do we get there? Which way is best? And how can we ensure arrival? Strategic Marketing Management earned its place as a classic textbook by building marketing strategy around a few simple questions. This immediately accessible structure has long made it the go-to textbook for intelligent marketing students that want to take a strategic view of marketing's core principles. This book also includes a lucid section on the challenging topic of management control, making it the only core textbook to cover every strategic stage of the marketing planning process so completely. This long-awaited fourth edition combines this text's popular features, like its summative tables and careful balance of theory with topical examples and vignettes, with a fresh new colour layout and substantial new content and revisions, including: Additional pedagogy in the form of case exercises and activities and end of chapter questions The digital marketplace and consumer Methods for marketing environment analysis Contemporary issues in strategic marketing planning International marketing The book also includes a new collection of international cases studies. and includes a suite of teaching aids including an instructor's guide and PowerPoint slides. This new edition brings this authoritative and influential textbook into the heart of today's challenging market environment, and ensures it will remain a key resource for students of business and marketing.

How long is Strategic Marketing Management?

Strategic Marketing Management by Richard M. S. Wilson is 600 pages long, and a total of 150,000 words.

This makes it 202% the length of the average book. It also has 183% more words than the average book.

How Long Does it Take to Read Strategic Marketing Management Aloud?

The average oral reading speed is 183 words per minute. This means it takes 13 hours and 39 minutes to read Strategic Marketing Management aloud.

What Reading Level is Strategic Marketing Management?

Strategic Marketing Management is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Strategic Marketing Management?

Strategic Marketing Management by Richard M. S. Wilson is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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