It takes the average reader 3 hours and 30 minutes to read Strategic Pharmaceutical Marketing Management in Growth Markets by Mithun Nandy
Assuming a reading speed of 250 words per minute. Learn more
India is the largest provider of generic drugs globally. The Indian pharmaceutical sector supplies over 50% of the global demand for various vaccines and, as a result, holds an important position in the global pharmaceutical sector. This book is a comprehensive study of pharmaceutical marketing management in the Indian context and similar growth markets. The book introduces the fast-paced and multi-faceted discipline of pharmaceutical marketing management through an in-depth discussion on the genesis and evolution of its marketing concept. Combining theory and practice, it offers a strategic approach to pharmaceutical marketing from an organizational and business perspective and explicates the practical applications of it. Richly supported by case studies, the book brings together fresh perspectives and approaches equally useful for students and professionals. This book will be of interest to academicians, advanced students, and practitioners of pharmaceutical marketing and pharmaceutical management. It will also be beneficial to those interested in business strategy, decision-making, and international marketing.
Strategic Pharmaceutical Marketing Management in Growth Markets by Mithun Nandy is 210 pages long, and a total of 52,500 words.
This makes it 71% the length of the average book. It also has 64% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 4 hours and 46 minutes to read Strategic Pharmaceutical Marketing Management in Growth Markets aloud.
Strategic Pharmaceutical Marketing Management in Growth Markets is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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