It takes the average reader 7 hours and 46 minutes to read Strategic Retail Management and Brand Management by Doris Berger-Grabner
Assuming a reading speed of 250 words per minute. Learn more
In this book a comprehensive coverage of major retailing topics and contemporary issues in retailing and branding is given, including many cases and practical examples. Besides introducing the topic strategic planning in retailing and fundamentals in the fields of the marketing mix in retailing, this book builds on e-tailing and digitalization. Moreover, trends and developments in consumer behavior and consumers’ purchase decisions, especially in the fast moving consumer goods market, are explained. Furthermore, this book builds on the major topic strategic brand management and branding...
Strategic Retail Management and Brand Management by Doris Berger-Grabner is 456 pages long, and a total of 116,736 words.
This makes it 154% the length of the average book. It also has 143% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 10 hours and 37 minutes to read Strategic Retail Management and Brand Management aloud.
Strategic Retail Management and Brand Management is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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