It takes the average reader 6 hours and 40 minutes to read Strategies for Asia Pacific by Phillippe Lasserre
Assuming a reading speed of 250 words per minute. Learn more
Despite the growing economic importance of the Asia Pacific region, Western firms remain underrepresented. To remedy this situation, Western firms must approach their operations in Asia strategically, by questioning many of the traditional assumptions of Western business. While Japan has been the subject of much Western scrutiny, the other nations in the region—South Korea, Taiwan, Singapore, the Philippines, Malaysia, Hong Kong, Indonesia, China, and Thailand—have been virtually overlooked. Strategies for Asia Pacific, the culmination of two decades of research and direct professional experience, is written to provide Western companies with a hands-on approach to doing business in Asia Pacific. The authors first define the region's key characteristics, its role in the world economy, and key features of market and consumer behavior. The book then turns to an overview of the competitive market for developing business there, outlining what is required to design and manage joint-ventures. The final chapters examine the prospective pitfalls in managing Asia Pacific operations and the human resource issues associated with such operations before concluding with projections for future trends in the development of the region.
Strategies for Asia Pacific by Phillippe Lasserre is 400 pages long, and a total of 100,000 words.
This makes it 135% the length of the average book. It also has 122% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 9 hours and 6 minutes to read Strategies for Asia Pacific aloud.
Strategies for Asia Pacific is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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