How Long to Read Swinging the Mandate

How Long Does it Take to Read Swinging the Mandate?

It takes the average reader 4 hours and 22 minutes to read Swinging the Mandate by Dheeraj Sharma

Assuming a reading speed of 250 words per minute. Learn more

Description

Is Narendra Modi one of the most successful brands of our times? Was the historic AAP victory in Delhi actually a fluke? How do Indians vote and what influences them? Swinging the Mandate is a first-of-its-kind book on political campaign management in India. Prof Dheeraj Sharma, chair of marketing at IIM Ahmedabad, and Narayan Singh Rao discuss how sophisticated campaign management strategies have been utilized in recent elections in India. The book offers excellent case studies from the historic general elections of 2014 and the landslide victory of AAP in the 2015 Delhi elections. It also gives examples of some hard-fought elections in Europe and North America to demonstrate increasing use of principles of marketing and management in campaign management. Armed with comprehensive research and interesting case studies, this accessible book reveals how star campaigners are built, what the marketing mix for a political party looks like, and how elections are won in India.

How long is Swinging the Mandate?

Swinging the Mandate by Dheeraj Sharma is 256 pages long, and a total of 65,536 words.

This makes it 86% the length of the average book. It also has 80% more words than the average book.

How Long Does it Take to Read Swinging the Mandate Aloud?

The average oral reading speed is 183 words per minute. This means it takes 5 hours and 58 minutes to read Swinging the Mandate aloud.

What Reading Level is Swinging the Mandate?

Swinging the Mandate is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Swinging the Mandate?

Swinging the Mandate by Dheeraj Sharma is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Swinging the Mandate by Dheeraj Sharma on Amazon click the button below.