It takes the average reader to read The Ballad of Pierre the Pelican by Brandi Watkins
Assuming a reading speed of 250 words per minute. Learn more
For nearly a decade, the National Basketball Association's professional basketball team in New Orleans went by the nickname the Hornets. In 2013, the team underwent a complete rebranding, which included a new name (the Pelicans) and a new mascot. The team unveiled its new mascot and almost immediately faced backlash from the public and the media for the mascot's "scary" visage. This case study examines how the media and public opinion prompted a sports organization to reconsider an important component of its brand and outreach efforts: the mascot. The case also documents how the organization responded using creative brand storytelling. Students will be asked to analyze the media coverage that led to the decision to rebrand and critique the organization's response.
The Ballad of Pierre the Pelican by Brandi Watkins is 0 pages long, and a total of 0 words.
This makes it 0% the length of the average book. It also has 0% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes to read The Ballad of Pierre the Pelican aloud.
The Ballad of Pierre the Pelican is suitable for students ages 2 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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