How Long to Read The Business of Persuasion

By Harold Burson

How Long Does it Take to Read The Business of Persuasion?

It takes the average reader 6 hours and 30 minutes to read The Business of Persuasion by Harold Burson

Assuming a reading speed of 250 words per minute. Learn more

Description

“A wonderfully personal account of the thoughts behind a lifelong focus on the reputation of corporations around the world. Candid and straightforward.”—Huffington Post Harold Burson, described by PRWeek as “the [20th] century’s most influential PR figure,” is perhaps the most recognized name in the industry today. The founder of PR giant Burson-Marsteller had an incredible 70-year career, in which he built a global enterprise from a one-man consulting firm. In this illuminating and engaging business memoir, Burson traces his career from studying at Ole Miss to serving in World War II, reporting on the Nuremburg trials, and joining with Bill Marsteller. Together, he and Marsteller made history in a new venture that would grow to be one of the biggest public relations companies in the world, with over 60 offices on six continents. By way of personal and professional examples, Burson shows readers what public relations really entails—its challenges, methodologies, and impacts. His anecdotes on PR challenges like the “Tylenol crisis,” the removal of confederate flags from Ole Miss, and the introduction of “New Coke” illustrate Burson’s time-tested tenets of great PR and crisis management. He interweaves iconic moments from the history of public relations into his story, making this “a must-read for any PR professional” (Jack Welch, executive chairman, Jack Welch Management Institute). “Every detail of Harold’s professional life is brought alive through an interesting narrative of the highs and lows . . . There is loads of inspiration hidden in every page for everyone. Be it a reader with no interest in Public Relations or a veteran who wants to understand more about the profession.”—Reputation Today

How long is The Business of Persuasion?

The Business of Persuasion by Harold Burson is 390 pages long, and a total of 97,500 words.

This makes it 132% the length of the average book. It also has 119% more words than the average book.

How Long Does it Take to Read The Business of Persuasion Aloud?

The average oral reading speed is 183 words per minute. This means it takes 8 hours and 52 minutes to read The Business of Persuasion aloud.

What Reading Level is The Business of Persuasion?

The Business of Persuasion is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy The Business of Persuasion?

The Business of Persuasion by Harold Burson is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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