How Long to Read The Complete Guide to Strategic Marketing for the Cardiovascular Service Line

How Long Does it Take to Read The Complete Guide to Strategic Marketing for the Cardiovascular Service Line?

It takes the average reader to read The Complete Guide to Strategic Marketing for the Cardiovascular Service Line by John W. Meyer

Assuming a reading speed of 250 words per minute. Learn more

Description

The Complete Guide to Strategic Marketing for the Cardiovascular Service Line Charles W. Franc Understanding the essence of strategic marketing concepts, their application to the management of cardiovascular (CV) services, and their fundamental role in the day-to-day management of the CV service line is critical to developing a high-performance enterprise and to earning buy-in from key constituencies and a return on your marketing investment. This book presents key marketing concepts, practical tools, and straightforward ideas to augment a CV service line administrator's ever-expanding skill set, help overall service line performance, and create real value. Learn from cardiovascular service line leaders how to: Adapt six major success trends for your unique market environme Leverage marketing's role in strategic management for CV service line success Develop and employ marketing tools for service line success, including the marketing plan, marketing research, marketing audit, market position, brand management, and result monitoring Effectively use social media to position your CV service line for growth. Take a look at the table of contents Chapter 1: Fundamentals of Strategic Marketing The Definition of Marketing The Exchange Relationship The Marketing Mix The Marketing Audit Creating a Marketing Plan Chapter 2: Marketing's Role in Strategic Management Cardiovascular Marketing and the Service Line Structure Marketing Reflects Strategic Direction Working with Physicians Chapter 3: Healthcare Trends and Their Marketing Implications Six Keys for Success for Cardiovascular Services in the Coming Decade Marketing Implications of Keys for Success Chapter 4: The Strategic Marketing Audit Focus Areas for Cardiovascular Services Marketing Context Identifying Market Needs for Cardiovascular Services Chapter 5: Planning and Developing New Programs and Services How Are Cardiovascular Opportunities Identified? Feasibility Assessment Business Planning Market Research Steps Researching Payer and Employer Ne Chapter 6: Marketing Information and Research What Is Market Research? The Market Research Process Researching Market Size and Share Researching Patient Satisfaction Researching Payer and Employer Needs Researching Community Image/Brand Awareness Marketing Information Systems Chapter 7: Understanding and Using the Marketing Mix Product (or Service) Branding Strategy Chapter 8: Market Positioning, Differentiation, and Branding Differentiating Cardiovascular Services Branding Affiliation Strategy Chapter 9: Web Presence and the Role of Social Media Social Media Platforms Social Network Analysis Chapter 10: Developing a Practical Marketing Plan Case Study: Cardiac Surgery Marketing Plan Marketing Budget and Performance Chapter 11: Marketing Self-Assessment Ways to be Successful With Service Line Marketing Ways to Fail With Service Line Marketing

How long is The Complete Guide to Strategic Marketing for the Cardiovascular Service Line?

The Complete Guide to Strategic Marketing for the Cardiovascular Service Line by John W. Meyer is 0 pages long, and a total of 0 words.

This makes it 0% the length of the average book. It also has 0% more words than the average book.

How Long Does it Take to Read The Complete Guide to Strategic Marketing for the Cardiovascular Service Line Aloud?

The average oral reading speed is 183 words per minute. This means it takes to read The Complete Guide to Strategic Marketing for the Cardiovascular Service Line aloud.

What Reading Level is The Complete Guide to Strategic Marketing for the Cardiovascular Service Line?

The Complete Guide to Strategic Marketing for the Cardiovascular Service Line is suitable for students ages 2 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy The Complete Guide to Strategic Marketing for the Cardiovascular Service Line?

The Complete Guide to Strategic Marketing for the Cardiovascular Service Line by John W. Meyer is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy The Complete Guide to Strategic Marketing for the Cardiovascular Service Line by John W. Meyer on Amazon click the button below.