It takes the average reader 5 hours and 50 minutes to read The Dynamics of Green Innovation in B2B Industries by Friederike Esther Rhein
Assuming a reading speed of 250 words per minute. Learn more
In this book a quantitative, dynamic model is developed to explain and explore the diffusion of green new products in a business-to-business (B2B) context. Considering the case of emerging bioplastics, this goal is reached through a mixed-methods design, combining qualitative and quantitative methods over three phases. After an interview study with key-value chain actors an experimental vignette technique is applied to further study relevant factors in the micro (firm) level adoption process. Integrating the empirical findings, the diffusion model is developed and simulated at the macro...
The Dynamics of Green Innovation in B2B Industries by Friederike Esther Rhein is 350 pages long, and a total of 87,500 words.
This makes it 118% the length of the average book. It also has 107% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 7 hours and 58 minutes to read The Dynamics of Green Innovation in B2B Industries aloud.
The Dynamics of Green Innovation in B2B Industries is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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