How Long to Read The Economics of Attention

How Long Does it Take to Read The Economics of Attention?

It takes the average reader 5 hours and 36 minutes to read The Economics of Attention by Richard A. Lanham

Assuming a reading speed of 250 words per minute. Learn more

Description

If economics is about the allocation of resources, then what is the most precious resource in our new information economy? Certainly not information, for we are drowning in it. No, what we are short of is the attention to make sense of that information. With all the verve and erudition that have established his earlier books as classics, Richard A. Lanham here traces our epochal move from an economy of things and objects to an economy of attention. According to Lanham, the central commodity in our new age of information is not stuff but style, for style is what competes for our attention amidst the din and deluge of new media. In such a world, intellectual property will become more central to the economy than real property, while the arts and letters will grow to be more crucial than engineering, the physical sciences, and indeed economics as conventionally practiced. For Lanham, the arts and letters are the disciplines that study how human attention is allocated and how cultural capital is created and traded. In an economy of attention, style and substance change places. The new attention economy, therefore, will anoint a new set of moguls in the business world—not the CEOs or fund managers of yesteryear, but new masters of attention with a grounding in the humanities and liberal arts. Lanham’s The Electronic Word was one of the earliest and most influential books on new electronic culture. The Economics of Attention builds on the best insights of that seminal book to map the new frontier that information technologies have created.

How long is The Economics of Attention?

The Economics of Attention by Richard A. Lanham is 327 pages long, and a total of 84,039 words.

This makes it 110% the length of the average book. It also has 103% more words than the average book.

How Long Does it Take to Read The Economics of Attention Aloud?

The average oral reading speed is 183 words per minute. This means it takes 7 hours and 39 minutes to read The Economics of Attention aloud.

What Reading Level is The Economics of Attention?

The Economics of Attention is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy The Economics of Attention?

The Economics of Attention by Richard A. Lanham is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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