How Long to Read The Green Bundle

By Magali A. Delmas

How Long Does it Take to Read The Green Bundle?

It takes the average reader 4 hours and 48 minutes to read The Green Bundle by Magali A. Delmas

Assuming a reading speed of 250 words per minute. Learn more

Description

The market for green products has expanded rapidly over the last decade, but most consumers need something more than eco-benefits to motivate their purchases. Magali A. Delmas and David Colgan argue that many green products now offer the total packageā€”a "green bundle" that checks the environmental box, but also offers improved performance, health benefits, savings, and status. To help consumers cut through the noise and make their best decisions, we need new strategies. The Green Bundle offers some of the best and most effective communication techniques for pushing consumers in the right direction. Framing product benefits to motivate behavior is the key. Combining insights from sustainable business and behavioral economics, Delmas and Colgan show managers how to lead buyers from information to action. If you are looking to win over the convenient consumer or understand how companies can create the next tipping point in green consumption, this is the research-based, practical guide for you.

How long is The Green Bundle?

The Green Bundle by Magali A. Delmas is 284 pages long, and a total of 72,136 words.

This makes it 96% the length of the average book. It also has 88% more words than the average book.

How Long Does it Take to Read The Green Bundle Aloud?

The average oral reading speed is 183 words per minute. This means it takes 6 hours and 34 minutes to read The Green Bundle aloud.

What Reading Level is The Green Bundle?

The Green Bundle is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy The Green Bundle?

The Green Bundle by Magali A. Delmas is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy The Green Bundle by Magali A. Delmas on Amazon click the button below.

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