How Long to Read The Marketing Plan Workbook

How Long Does it Take to Read The Marketing Plan Workbook?

It takes the average reader 6 hours and 20 minutes to read The Marketing Plan Workbook by John Westwood

Assuming a reading speed of 250 words per minute. Learn more

Description

Planning is one of the most important roles of management, and a company's marketing plan is a key input to their business strategy. It should identify the most promising business opportunities and outline how to penetrate, capture and maintain positions in identified markets. Yet many books on marketing plans are overly academic, long on theory and short on examples. The Marketing Planning Workbook is an antidote to that approach. Highly practical and only including as much theory as is necessary, it will help anyone to understand the principles of marketing planning so that they can assemble any type of plan. The whole planning process is dealt with step by step, using models of six small businesses in a range of industries. Topics covered include: what is a marketing plan, the marketing audit, setting marketing objectives, devising marketing strategies, distribution, advertising, sales promotion, planning for a new product, developing new sales areas, budgets, income statements, and writing and presenting a plan.Small businesses do not have surplus people to do their marketing planning. This book will enable busy people to prepare marketing plans in a time-effective manner.

How long is The Marketing Plan Workbook?

The Marketing Plan Workbook by John Westwood is 380 pages long, and a total of 95,000 words.

This makes it 128% the length of the average book. It also has 116% more words than the average book.

How Long Does it Take to Read The Marketing Plan Workbook Aloud?

The average oral reading speed is 183 words per minute. This means it takes 8 hours and 39 minutes to read The Marketing Plan Workbook aloud.

What Reading Level is The Marketing Plan Workbook?

The Marketing Plan Workbook is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy The Marketing Plan Workbook?

The Marketing Plan Workbook by John Westwood is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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