How Long to Read The Media Handbook

How Long Does it Take to Read The Media Handbook?

It takes the average reader 3 hours and 53 minutes to read The Media Handbook by Helen Katz

Assuming a reading speed of 250 words per minute. Learn more

Description

The Media Handbook provides a practical introduction to the advertising media planning and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this sixth edition reflects the critical changes in how advertising in various media is planned, bought, and sold by today’s industry professionals. Author Helen Katz looks at the larger marketing, advertising, and media objectives, and follows with an exploration of major media categories, covering paid, owned, and earned media forms, including digital media. She provides a...

How long is The Media Handbook?

The Media Handbook by Helen Katz is 232 pages long, and a total of 58,464 words.

This makes it 78% the length of the average book. It also has 71% more words than the average book.

How Long Does it Take to Read The Media Handbook Aloud?

The average oral reading speed is 183 words per minute. This means it takes 5 hours and 19 minutes to read The Media Handbook aloud.

What Reading Level is The Media Handbook?

The Media Handbook is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy The Media Handbook?

The Media Handbook by Helen Katz is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy The Media Handbook by Helen Katz on Amazon click the button below.