How Long to Read The Product Manager's Handbook 4/E

By Linda Gorchels

How Long Does it Take to Read The Product Manager's Handbook 4/E?

It takes the average reader 6 hours and 45 minutes to read The Product Manager's Handbook 4/E by Linda Gorchels

Assuming a reading speed of 250 words per minute. Learn more

Description

The essential guide to seamless product management for today’s fluid, unpredictable business world Long considered the most useful and insightful guide of its kind, The Product Manager’s Handbook has been fully revised and updated to give you the edge in today’s challenging business landscape. It features expanded coverage of product development processes, intelligence-gathering techniques (including social media), and a greater emphasis on international issues. This indispensable resource proves that the techniques and tools product managers use are similar—regardless of what industry they work in and what kind of products they manage. Simply put, this book has everything you need for superior job performance—whether you manage consumer or business-to-business products created by an organization that is hierarchical or horizontal. The Product Manager’s Handbook shows you how to integrate your organization’s disparate segments into a cooperative, results-focused unit that produces satisfying products—from initial design through the postpurchase experience. If your job is to create and commercialize products, it provides the information you need to: Balance breakthroughs and line extensions Create business cases—including competitive assessment, market requirements, and risk reduction Conduct gate reviews and beta testing and manage scope creep Get everything in order for a smooth product launch For those who manage existing lines, this guide provides: Specific tips for each of the 4Rs of product life-cycle management Brand guidelines Approaches to customer message management Advice on working with sales and the channel Clear, easy-to-read charts show you how to manage each crucial step from conception to completion, and practical checklists help you evaluate progress at every stage. Interviews with seasoned product management consultants and top-performing product managers provide you with dynamic, proven strategies for addressing potential problems in marketing, production, cross-cultural communication, and more. The Product Manager’s Handbook examines current market-leading companies, the latest research findings, and evolving customer perceptions to provide you with the tools you need to design, produce, and market winning products—and beat the competition at every turn.

How long is The Product Manager's Handbook 4/E?

The Product Manager's Handbook 4/E by Linda Gorchels is 402 pages long, and a total of 101,304 words.

This makes it 136% the length of the average book. It also has 124% more words than the average book.

How Long Does it Take to Read The Product Manager's Handbook 4/E Aloud?

The average oral reading speed is 183 words per minute. This means it takes 9 hours and 13 minutes to read The Product Manager's Handbook 4/E aloud.

What Reading Level is The Product Manager's Handbook 4/E?

The Product Manager's Handbook 4/E is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy The Product Manager's Handbook 4/E?

The Product Manager's Handbook 4/E by Linda Gorchels is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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