It takes the average reader 5 hours and 24 minutes to read The Psychology Behind Trademark Infringement and Counterfeiting by J. L. Zaichkowsky
Assuming a reading speed of 250 words per minute. Learn more
As those involved in commerce are aware, preventing competitors and others from imitating successful brands is a difficult and costly task. This book serves to inform the reader concerning complexities of the issues of brand imitation, integrating the disciplines of psychology, business, and law to the area of trademark infringement and counterfeiting. Principles and theories from psychology and how they are relevant to consumers' perceptions in the marketplace are used to explain why competitors steal the intellectual property of another company or entity. The possibility of brand imitation...
The Psychology Behind Trademark Infringement and Counterfeiting by J. L. Zaichkowsky is 322 pages long, and a total of 81,144 words.
This makes it 109% the length of the average book. It also has 99% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 7 hours and 23 minutes to read The Psychology Behind Trademark Infringement and Counterfeiting aloud.
The Psychology Behind Trademark Infringement and Counterfeiting is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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