It takes the average reader and 38 minutes to read To What Degree Does It Influence Competitive Advantage? by Andreas Keller
Assuming a reading speed of 250 words per minute. Learn more
Seminar paper from the year 2003 in the subject Information Management, grade: 1.1, University of Strathclyde, language: English, abstract: The world of business has emerged from the industrial age into an information economy and transitioning further into a digital world, a "knowledge society" with information technology (IT1) as driving force behind it. In the past years, the relentless advances of IT in the world of business has been influenced by changing the ways in which corporation execute their daily operations, perform in markets and design their products. Many organisations are faced today with increased competition at a higher performance level driven by globalisation. This is supported by Ward&Peppard (2001i) who states that everyone's working life and personal environment has been influenced by IT and is becoming an increased integral component. E-commerce and e-business are no longer buzzwords, they have infiltrated our homes via TV advertisement and Internet. IT is an important factor for today's organisations, which are forced to continuously re-profile themselves, changing functional hierarchies, and subsequently adapt to a very changing market conditions, effectively and efficiently. Organisation need to quickly and constant respond to customer's needs and competitive pressure, with IT enabled services, products and distribution channels (Mutsaers, Zee, Giertz,1998ii). The continuous rapid improvement in IT is having a profound impact on competitors and competitive advantage of an organisation. There is a number of ways of looking at it, however the question here is not, if a company should make use of IT or not. It's rather, how IT is implemented and subsequent adopted throughout an organisation, which ultimately confers competitive advantage. Every human endeavour in the world of business is influenced by IT, which is reaching across all lines of business globally.
To What Degree Does It Influence Competitive Advantage? by Andreas Keller is 37 pages long, and a total of 9,509 words.
This makes it 12% the length of the average book. It also has 12% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes and 51 minutes to read To What Degree Does It Influence Competitive Advantage? aloud.
To What Degree Does It Influence Competitive Advantage? is suitable for students ages 8 and up.
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