How Long to Read Understanding the Consumer

By Isabelle Szmigin

How Long Does it Take to Read Understanding the Consumer?

It takes the average reader 3 hours and 23 minutes to read Understanding the Consumer by Isabelle Szmigin

Assuming a reading speed of 250 words per minute. Learn more

Description

Understanding the Consumer brings together marketing theory and practice in a truly consumer-centric approach. It challenges the lip service usually paid to this concept and demonstrates that a fundamental understanding of the consumer is critical to the future of effective marketing. Drawing on cutting-edge developments in the literature it reconceptualizes how consumers respond and act in the marketplace with particular attention to: - relationships with suppliers, products and brands - their innovative, creative and resistant behaviour - the complexity and unpredictability of their...

How long is Understanding the Consumer?

Understanding the Consumer by Isabelle Szmigin is 202 pages long, and a total of 50,904 words.

This makes it 68% the length of the average book. It also has 62% more words than the average book.

How Long Does it Take to Read Understanding the Consumer Aloud?

The average oral reading speed is 183 words per minute. This means it takes 4 hours and 38 minutes to read Understanding the Consumer aloud.

What Reading Level is Understanding the Consumer?

Understanding the Consumer is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Understanding the Consumer?

Understanding the Consumer by Isabelle Szmigin is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

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