It takes the average reader 7 hours and 30 minutes to read Wine Marketing and Sales, Third Edition by Liz Thach
Assuming a reading speed of 250 words per minute. Learn more
The current US and global wine markets are practically unrecognizable from when the second edition of this text was published. Wineries can ship directly to their customers in 45 US states. Seventy percent of Americans are online. Advanced packaging tech can reveal chemical spoilage, verify provenance, and can even talk (virtually). This new, third edition of the bestselling wine marketing book in the English language explores these and many more new and surprising features of the modern wine marketing landscape. Social Media Marketing & Ecommerce Digital Marketing & Wine Delivery Applications New Trends in Packaging, e.g. Augmented Reality Labeling Sales and Marketing Metrics Complete Regulatory Compliance Going Mobile with Website Strategies Supply Chain Management The Promise of Direct-to-Consumer Sales The New Demographics of Wine Consumption & Wine Tourism Wine Marketing and Sales covers every conceivable aspect of marketing and selling wine, from basic theory and principles, to the practical application of sales and marketing strategies in the real-world, brand-saturated marketplace. This book puts new and powerful tools into the hands of veteran brand managers and the vast bank of wine marketing knowledge within reach of the untrained winery owner desperate for a foothold.
Wine Marketing and Sales, Third Edition by Liz Thach is 450 pages long, and a total of 112,500 words.
This makes it 152% the length of the average book. It also has 137% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 10 hours and 14 minutes to read Wine Marketing and Sales, Third Edition aloud.
Wine Marketing and Sales, Third Edition is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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