How Long to Read Advertising and Promotion

How Long Does it Take to Read Advertising and Promotion?

It takes the average reader 11 hours and 32 minutes to read Advertising and Promotion by George Belch

Assuming a reading speed of 250 words per minute. Learn more

Description

Shortlisted for the 2009 Australian Educational Publishing Awards. The whole is great than the sum of the parts: this is the most basic premise of integrated marketing communication (IMC). Synergies can be generated if marketing communication is considered as a whole rather than planning advertising, public relations or promotion in isolation. This title takes this approach and can truly make the claim to the the first genuinely IMC text. Responding to market demands, this title is has been comprehensively re-organised into 4 parts (16 chapters) to suit Australia/New Zealand one-semester courses. Part 1 puts marketing communication into an Australia and New Zealand context. Armed with the context, students are given an overview of the communication process and basic theories and models in Part 2. In Part 3 students can begin to plan strategy with confidence and decide on tactics. By Part 4, students are able to integrate strategies and look at a number of different communication disciplines - direct and interactive, public relations and sponsorship, sales promotion and personal selling.

How long is Advertising and Promotion?

Advertising and Promotion by George Belch is 676 pages long, and a total of 173,056 words.

This makes it 228% the length of the average book. It also has 211% more words than the average book.

How Long Does it Take to Read Advertising and Promotion Aloud?

The average oral reading speed is 183 words per minute. This means it takes 15 hours and 45 minutes to read Advertising and Promotion aloud.

What Reading Level is Advertising and Promotion?

Advertising and Promotion is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Advertising and Promotion?

Advertising and Promotion by George Belch is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Advertising and Promotion by George Belch on Amazon click the button below.