How Long to Read Branding the Candidate

How Long Does it Take to Read Branding the Candidate?

It takes the average reader 3 hours and 55 minutes to read Branding the Candidate by Lisa D. Spiller

Assuming a reading speed of 250 words per minute. Learn more

Description

American voters will be empowered by this revealing, behind-the-scene exposé of the marketing strategies and tactics political candidates use to win their hearts, minds, donations, and votes. Branding the Candidate: Marketing Strategies to Win Your Vote was written to empower voters to become sharper, more informed political consumers. It does that by taking a close look at political marketing strategies, especially those used by the Obama presidential campaign, which took marketing to a new level of sophistication. Specifically, the book discusses the creation of the Obama brand; how the Obama campaign used database-driven, political microtargeting and high-tech digital media to reach various market segments; and the campaign's development and implementation of new political fundraising techniques. The book also discusses how a candidate who is created as a "brand" must cope with the challenges of "brand management" once in power. Finally, the authors counsel voters on how to arm themselves against the branding and marketing techniques that will be employed by candidates in the 2012 election, and they reflect on what the widespread extension of these techniques to the political process means for American democracy.

How long is Branding the Candidate?

Branding the Candidate by Lisa D. Spiller is 228 pages long, and a total of 58,824 words.

This makes it 77% the length of the average book. It also has 72% more words than the average book.

How Long Does it Take to Read Branding the Candidate Aloud?

The average oral reading speed is 183 words per minute. This means it takes 5 hours and 21 minutes to read Branding the Candidate aloud.

What Reading Level is Branding the Candidate?

Branding the Candidate is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Branding the Candidate?

Branding the Candidate by Lisa D. Spiller is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Branding the Candidate by Lisa D. Spiller on Amazon click the button below.