It takes the average reader 8 hours to read Contemporary Issues in Marketing by Ayantunji Gbadamosi
Assuming a reading speed of 250 words per minute. Learn more
As the landscape of marketing knowledge changes, contemporary buyers, be it individuals or organisations are now more informed, more demanding and crave value co-creation with marketers. This, coupled with technological and socio-cultural changes, provides robust evidence that the old perspectives, assumptions, and practices of marketing are no longer satisfactory. Contemporary Issues in Marketing is a comprehensive, up-to-date, and cutting edge resource that presents a coherent understanding of topical issues in marketing. Bringing together theory and practitioners’ perspectives, it firmly...
Contemporary Issues in Marketing by Ayantunji Gbadamosi is 480 pages long, and a total of 120,000 words.
This makes it 162% the length of the average book. It also has 147% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 10 hours and 55 minutes to read Contemporary Issues in Marketing aloud.
Contemporary Issues in Marketing is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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