How Long to Read Customer Equity

How Long Does it Take to Read Customer Equity?

It takes the average reader 3 hours and 55 minutes to read Customer Equity by Robert C. Blattberg

Assuming a reading speed of 250 words per minute. Learn more

Description

What's a customer worth? The company that can answer this question precisely is the company with an edge in the customer-based, technology - and information - intensive economy of today. But how can an asset as intangible as customer value be measured? This book provides a solution: a fully developed, highly practical new marketing system for measuring and managing customer value as a financial asset - a system uniquely suited to today's rapidly changing, increasingly digital marketplace. Along with strategic and tactical guidance, Customer Equity provides precise metrics for evaluating a business more effectively and improving performance - the "activity-based management" of a company's marketplace. The authors present a new framework for structuring go-to-market activities that links those activities to useful metrics and allows better-informed marketing decisions.

How long is Customer Equity?

Customer Equity by Robert C. Blattberg is 228 pages long, and a total of 58,824 words.

This makes it 77% the length of the average book. It also has 72% more words than the average book.

How Long Does it Take to Read Customer Equity Aloud?

The average oral reading speed is 183 words per minute. This means it takes 5 hours and 21 minutes to read Customer Equity aloud.

What Reading Level is Customer Equity?

Customer Equity is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Customer Equity?

Customer Equity by Robert C. Blattberg is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Customer Equity by Robert C. Blattberg on Amazon click the button below.