It takes the average reader 5 hours and 34 minutes to read Perspectives on Promotion and Database Marketing by Robert C. Blattberg
Assuming a reading speed of 250 words per minute. Learn more
Quantitative marketing as a discipline started around the mid 60''s and has been dominated by only a handful of individuals. Robert Blattberg is one of them and has been a leader in setting a research agenda for this discipline. The collection of articles in this book along with commentary by some of his doctoral students is a magnificent testament to the genius of Robert Blattberg. The chapters in this book are organized into six parts. The first part, titled ''Early Bob'', traces research which he completed during the first decade after he joined University of Chicago. The second part is...
Perspectives on Promotion and Database Marketing by Robert C. Blattberg is 332 pages long, and a total of 83,664 words.
This makes it 112% the length of the average book. It also has 102% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 7 hours and 37 minutes to read Perspectives on Promotion and Database Marketing aloud.
Perspectives on Promotion and Database Marketing is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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