How Long to Read Global Expansion of the Discounter Lidl. Strategic International Business Management

How Long Does it Take to Read Global Expansion of the Discounter Lidl. Strategic International Business Management?

It takes the average reader and 38 minutes to read Global Expansion of the Discounter Lidl. Strategic International Business Management by Patrick Wiget

Assuming a reading speed of 250 words per minute. Learn more

Description

Academic Paper from the year 2019 in the subject Business economics - Business Management, Corporate Governance, grade: 62, University of Salford, language: English, abstract: This paper examines the possibilities of expansion for the Hard Discounter Chain "Lidl" that operates in the food and non-food retail sector. The organization is keen to expand on an international scale, and it will be evaluated if the expansion is more likely to be successful by opening a store in Norway or Mexico. The paper will use different analysing models to identify the most attractive target market. This paper focuses on the country of Mexico to determine its potential as a target market for Lidl's future international expansion strategy. The rationale is processed with a more detailed discussion of a PESTEL analysis of the macro-environmental factors of the selected market. An explicit impact of the macro-environmental factors on the selected market is evaluated. Porter's 5-factor model is applied to critically analyse the competitive intensity of Lidl's industrial environment in the chosen market. Resources as well as the capabilities of Lidl and their impact on competition as the company enters the market are critically evaluated. The various market entry opportunities are examined, and recommendations are made as to which are available to Lidl. To this end, recommendations are made around the market entry opportunity that will allow the company to make this strategic international expansion a success.

How long is Global Expansion of the Discounter Lidl. Strategic International Business Management?

Global Expansion of the Discounter Lidl. Strategic International Business Management by Patrick Wiget is 37 pages long, and a total of 9,509 words.

This makes it 12% the length of the average book. It also has 12% more words than the average book.

How Long Does it Take to Read Global Expansion of the Discounter Lidl. Strategic International Business Management Aloud?

The average oral reading speed is 183 words per minute. This means it takes and 51 minutes to read Global Expansion of the Discounter Lidl. Strategic International Business Management aloud.

What Reading Level is Global Expansion of the Discounter Lidl. Strategic International Business Management?

Global Expansion of the Discounter Lidl. Strategic International Business Management is suitable for students ages 8 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Global Expansion of the Discounter Lidl. Strategic International Business Management?

Global Expansion of the Discounter Lidl. Strategic International Business Management by Patrick Wiget is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Global Expansion of the Discounter Lidl. Strategic International Business Management by Patrick Wiget on Amazon click the button below.