It takes the average reader 9 hours and 12 minutes to read Marketing Research by Dawn Iacobucci
Assuming a reading speed of 250 words per minute. Learn more
For all the talk of "big data" and "marketing analytics"-it all starts here-you've got to know how to get data and what to do with data once you've got them. The text, MARKETING RESEARCH: METHODOLOGICAL FOUNDATIONS, 12th edition, by Dr. Dawn Iacobucci and Dr. Gilbert Churchill is recognized as the perennial authority and it continues to be the lead marketing research text in the industry. MARKETING RESEARCH: METHODOLOGICAL FOUNDATIONS, 12th edition, ensures that students will develop a strong conceptual as well as practical understanding of marketing research. The book's thorough coverage of...
Marketing Research by Dawn Iacobucci is 544 pages long, and a total of 138,176 words.
This makes it 184% the length of the average book. It also has 169% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 12 hours and 35 minutes to read Marketing Research aloud.
Marketing Research is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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