It takes the average reader 4 hours and 16 minutes to read The Essence of Services Marketing by Adrian Payne
Assuming a reading speed of 250 words per minute. Learn more
In order that a service business can survive in today's ever more competitive business environment, it is vital that they develop and implement highly effective marketing strategies. This text explains the key concepts in marketing as they relate to services marketing. It discusses the marketing plan and the development of a customer-focused and marketing-orientated culture, and includes many real-life examples.
The Essence of Services Marketing by Adrian Payne is 253 pages long, and a total of 64,009 words.
This makes it 85% the length of the average book. It also has 78% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours and 49 minutes to read The Essence of Services Marketing aloud.
The Essence of Services Marketing is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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