ReadTime
About
Public Relations
Dennis L. Wilcox
The Science and Art of Branding
Giep Franzen
Marketing
Warren J. Keegan
Advertising
Sandra Ernst Moriarty
Introduction to Marketing Communication
John Burnett
Advertising & IMC
Sandra Ernst Moriarty
The Making of Effective Advertising
Charles H. Patti
Integrated Marketing Communications
John Burnett
Advertising
William Wells
Advertising & IMC : principles & practice
Sandra Ernst Moriarty
How to Create and Deliver Winning Advertising Presentations
Sandra Ernst Moriarty