How Long to Read Key Marketing Metrics

How Long Does it Take to Read Key Marketing Metrics?

It takes the average reader 7 hours and 10 minutes to read Key Marketing Metrics by Paul Farris

Assuming a reading speed of 250 words per minute. Learn more

Description

"Marketers know that they must use metrics. The key--which this book addresses superbly--is which metrics to use and how to use them." Erv Shames, Chairman, Western Connecticut Health Network; former President and CEO of Borden, Inc. and Stride Rite Corporation “50+ metrics crackles like new money…this is the best marketing book of the year.” Updated version of Strategy + Business “2006 Best Books in Marketing award winner” WHAT TO MEASURE AND HOW TO MEASURE IT TO GET THE MOST OUT OF YOUR MARKETING As the old adage goes, “If you can’t measure it, you can’t manage it.” Key Marketing Metrics is the definitive guide to today’s most valuable marketing metrics to measure the results of your marketing. In this thoroughly updated and significantly expanded book, you will understand the pros, the cons and the nuances of more than 50 of the most important metrics and know exactly how to choose the right metrics for every challenge. Key Marketing Metrics gives you a portfolio, or "dashboard", of the most valuable metrics for your business to maximise the return on your marketing investment and identify the best new opportunities for profit. Discover high-value metrics for every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors’ power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. This edition includes the latest web, online, social, and email metrics, plus new insights into measuring marketing ROI and brand equity, as well as practical advice for managing complex issues such as advertising elasticity and “double jeopardy.”

How long is Key Marketing Metrics?

Key Marketing Metrics by Paul Farris is 424 pages long, and a total of 107,696 words.

This makes it 143% the length of the average book. It also has 132% more words than the average book.

How Long Does it Take to Read Key Marketing Metrics Aloud?

The average oral reading speed is 183 words per minute. This means it takes 9 hours and 48 minutes to read Key Marketing Metrics aloud.

What Reading Level is Key Marketing Metrics?

Key Marketing Metrics is suitable for students ages 12 and up.

Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.

When deciding what to show young students always use your best judgement and consult a professional.

Where Can I Buy Key Marketing Metrics?

Key Marketing Metrics by Paul Farris is sold by several retailers and bookshops. However, Read Time works with Amazon to provide an easier way to purchase books.

To buy Key Marketing Metrics by Paul Farris on Amazon click the button below.