It takes the average reader 8 hours and 7 minutes to read Marketing Metrics by Paul Farris
Assuming a reading speed of 250 words per minute. Learn more
Now updated with new techniques and even more practical insights, this is the definitive guide to today’s most valuable marketing metrics. Four leading marketing researchers help you choose the right metrics for every challenge, and use models and dashboards to translate numbers into real management insight. Marketing Metrics: The Manager’s Guide to Measuring Marketing Performance, Third Edition now contains: Important new coverage of intangible assets A rigorous and practical discussion of quantifying the value of information More detail on measuring brand equity A complete separate chapter...
Marketing Metrics by Paul Farris is 476 pages long, and a total of 121,856 words.
This makes it 161% the length of the average book. It also has 149% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 11 hours and 5 minutes to read Marketing Metrics aloud.
Marketing Metrics is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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