It takes the average reader 4 hours and 7 minutes to read Relationship Marketing in the Digital Age by Robert W. Palmatier
Assuming a reading speed of 250 words per minute. Learn more
The concept of relationship marketing has been discussed among marketing academics and managers since the early 1980s. But instead of reaching its maturity stage, relationship marketing is nowadays encountering its next upsurge. Due to a confluence of trends driving the global business world—including the transition to service-based economies, faster product commoditization, intensified competition worldwide, growth among emerging markets, aging populations, advertising saturation, and (above all) the digital age—strong customer relationships are more than ever vital to company strategy and...
Relationship Marketing in the Digital Age by Robert W. Palmatier is 244 pages long, and a total of 61,976 words.
This makes it 82% the length of the average book. It also has 76% more words than the average book.
The average oral reading speed is 183 words per minute. This means it takes 5 hours and 38 minutes to read Relationship Marketing in the Digital Age aloud.
Relationship Marketing in the Digital Age is suitable for students ages 12 and up.
Note that there may be other factors that effect this rating besides length that are not factored in on this page. This may include things like complex language or sensitive topics not suitable for students of certain ages.
When deciding what to show young students always use your best judgement and consult a professional.
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